Project Details
Project information
- Category: Social Media Design / Community Engagement
- Client: Local NGO Campaign
- Project date: March, 2024
Empowerment & Awareness Visuals – Community-Driven Design
This campaign focused on visually supporting grassroots activism and public awareness through emotionally engaging and culturally relevant posts. The designs aimed to empower underrepresented voices and encourage participation in key social initiatives. Project Details:
- Visual Storytelling – Powerful use of real people, expressive gestures, and layered lighting
- Typography + Photography Blending – Clean, bold messaging supported by high-contrast photo overlays
- Social Justice Messaging – Visuals centered on unity, local identity, and resilience
- Platform Optimization – Designed for optimal performance on Instagram and other high-engagement platforms
- Cohesive Style – Consistent color grading and layout language for campaign recognition
- "Design as a tool for voice, change, and visibility." – This series demonstrated how design can bring energy, urgency, and dignity to community causes.